Q. How much have/do the Players contribute? What do their funds go towards?
A. Players make contributions to fully support our 501(c)(4) advocacy efforts. Additionally, some players choose to also donate to our 501(c)(3) charitable work.
Q. Who are your donors?
A. Currently, the players’ personal contributions and player-driven funding support 100% of our 501(c)(4) efforts and our 501(c)(3) donors currently include support from the NFL Foundation and Open Philanthropy as well as players personal contributions. We are in early discussions with additional prospective donors and will continue to diversify our funding streams to include additional foundations, corporations, and individual donors.
Q. Is Players Coalition part of the NFL? What is the relationship between Players Coalition and the NFL?
A. Players Coalition consists of independent 501(c)(3) and 501(c)(4) organizations and is not directly affiliated with the NFL or its respective teams.
Q. How and why are you both fundraising and grantmaking?
A. We are fundraising to ensure sustainability and long-term impact of our efforts to draw attention to and generate support for key social justice and racial equality issues using our unique platform and cultural relevancy. We are also grantmaking to support systemic change and elevate the work of nonprofit organizations providing direct service and value to impacted individuals and communities.
Q. How can organizations apply for a grant?
A. Our priority is to ensure our grantmaking efforts provide substantial value and long-term benefit to a select few, key grantees to accelerate their positive impact on root issues around social justice and racial equality, as opposed to overextending our reach and diluting our impact. For these reasons grantees are proactively identified and invited to apply, we will not be accepting unsolicited requests for funding.
Q. Who are your advisory partners?
A. We work closely with evidence-based, subject matter experts in the areas of Police & Community Relations, Criminal Justice Reform, and Education and Economic Advancement.
Q. How do you decide which advocacy issues to support and where you stand on certain policy?
A. We work closely with evidence-based, subject matter experts to inform our members and then
make decisions based on our priority areas of focus as determined by the current social and
Q. How do you determine which campaigns, initiatives, projects to support? (not necessarily financially, but through social media, op-eds, co-hosted events, etc.)
A. We work closely with evidence-based, subject matter experts to inform our members and then make decisions based on our priority areas of focus as determined by the current social and political landscape.
Q. How do you measure impact and success?
A. We have strategically defined Key Performance Indicators to measure success within each of our three pillar areas of focus, Police & Community Relations, Criminal Justice Reform and Education & Economic Advancement.